From 20 Minutes to 3: How Smart Badge Printing Automates the Event Check-In Experience
Published by Becky Cramer on 15th Dec 2025
Introduction
The moment a guest or attendee steps through your doors, whether for a large trade show, a corporate conference, or a major hotel check-in, the initial registration process sets the entire tone. Long queues and complex paperwork don't just frustrate; they actively erode the perceived value of the event or stay.
Today, leading hospitality and event organizers are ditching outdated, manual processes and adopting advanced, automated thermal printing solutions. We've seen firsthand how strategic technology upgrades can drastically reduce check-in times from peak waits of up to 20 minutes down to under 3 minutes.
The Core Problem: Scalability and Friction
For organizations experiencing rapid growth, older systems, even established ones, hit a breaking point. Simply adding more staff or printers isn't a scalable fix. The real friction points are often hidden in the process itself:
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Manual Intervention: Staff constantly supervising printers, fixing jams, or managing tear-off badges.
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High Reprints: Attendees struggling with perforated badges, causing printer errors, paper waste, and restarts.
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Lack of Automation: An inability to efficiently manage large surges of attendees (e.g., 20,000+ people) without long, frustrating lines.
The Game Changing Solution: Zebra ZD621 & Automated Cutting
The breakthrough solution for high-volume, dynamic environments involves shifting the control to the attendee through self-service kiosks, powered by next-generation desktop printers like the Zebra ZD621 equipped with enhanced cutter modules.
This approach transforms the registration process:
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Instant Badge Production: Attendees simply scan a QR code or type an email address. The printer instantly produces a perfectly cut, durable badge.
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Automation & Efficiency: This system automates 80% to 90% of the entire registration and badge-tearing process.
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Speed Metrics: Self-check-in time can be halved to just 12 seconds per attendee.
Key Outcome: Organizers have moved from having staff constantly monitor printers to having a single team member oversee four to ten devices during peak times.
Beyond Speed: The Sustainability Imperative
Modern event organizers are increasingly focused on environmental responsibility. The right printing solution can powerfully support these sustainability goals:
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Eliminating Plastic Waste: Designing a custom fanfold label solution allows organizers to print two identical badge cards with eyelets eliminating the need for plastic sleeve badge holders entirely.
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Paper Savings: Streamlined self-check-in and automatic cutting eliminate errors and reduce the need for reprints, leading to significant savings in media.
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Energy Efficiency: Next-generation, streamlined devices operate for less time and use direct thermal printing (heat-activated, no ink or toner), further decreasing power consumption and waste.
The Labelman Partnership: Precision and Reliability
As specialist partners, Labelman Ltd. ensures that this technology is seamlessly integrated into existing CRM or registration systems. We don't just supply printers; we tailor the solution by:
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Configuring devices to match specific software requirements.
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Designing custom media solutions, like the unique fanfold badge stock.
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Providing dedicated on-site support and training materials to empower the client's internal teams.
When the right technology is tailored to the operational need, the results are clear: a smooth, seamless experience that transforms the perception of your event or venue.
Ready to turn 20-minute queues into a 3-minute seamless flow?
Contact Labelman Ltd. today to discuss how a tailored Zebra printing solution can automate your registration process and elevate your guest experience.